​When you are marketing your business online, you are probably take advantage of every marketing channel that you can.

Whether it's social media, email marketing, creating content, organic SEO, or PR, there are plenty of ways that you can drive traffic to your website.

But what about Pay Per Click (PPC) advertising? It's often one of those complicated subjects that many people go into, not really knowing what they are doing.

Galactic Guide toPPC Management
How much budget should you pay for Pay Per Click? Are you using the right keywords? Are you attracting the right people?

The truth is, PPC is a $34 billion industry and it continues to grow everyday. But if you don't put in an effective strategy then you could end up losing out on a lot of money. So that's why the folks at AmeriCommerce have put together this 'Hitchhikers Guide to Ecommerce PPC Management' infographic, to give you the facts, stats and data on PPC!

HHG stats, facts and data
SEO Alien
"Helping small businesses with smaller budgets compete with big brands with bigger budgets in the online market space since 2009."

About the Author:

The SEO-Alien is a project started in 2009 regarding all things online marketing. The site started out more of a diary of predictions, suggestions and references to things I frequently used for online marketing... before social media marketing was even an option.

I hope you find the information and tools presented here useful and something worth sharing with others.

If there is anything else about online marketing or any online advertising strategy you think would be helpful, please let me know.


Some of the links on this page may be "affiliate links", a link with a special tracking code. This means we may get paid commission on sales of those products or services we write about. The price of the item is the same whether it is an affiliate link or not. Regardless, we only recommend products or services we have used, tested and believe will add value to our readers and our editorial content is not influenced by advertisers or affiliate partnerships. Basically, we may earn some much needed 🐶 biscuit money, and we genuinely appreciate your support.

This disclosure is provided in accordance with the Federal Trade Commission’s 16 CFR § 255.5: Guides Concerning the Use of Endorsements and Testimonials in Advertising.