If you are an online marketer, search engine marketer or website designer, understanding exactly how Google works when it comes to SEO can be overwhelming.
With such a large pool of different algorithms that influence your ranking on Google Search results, figuring out which ones apply is difficult.
In this blog post we'll discuss 7 key Google SEO Algorithms you must understand in order to get the best possible rankings and substantial traffic from your website efforts. Whether you're just starting out with SEO or have been doing it for years, knowing these algorithms will set you up for success!
Having your website appear on the first page of Google is a goal for many businesses. To achieve this, it's important to understand the most important Google algorithms. That's why we've put together this list of 7 algorithms that are the most important for you to know if you want your website to rank #1 on Google. Keep in mind that these algorithms change all the time, so make sure you keep up with the latest changes!
7 Must-know Algorithms for Best SEO Results
The first algorithm to consider is Panda. This algorithm was introduced in 2011 and was designed to target low-quality content and websites with thin content. It rewards websites that have high-quality content and penalizes those that don't.
The second algorithm is Penguin, which was also released in 2012. This algorithm focuses on link quality, penalizing sites that use manipulative link building tactics such as buying links or participating in link schemes.
Hummingbird is another important algorithm from Google, released in 2013. This update changed the way search works by focusing on the meaning behind queries rather than individual keywords.
#4 Google's Mobile Update
Google's Mobile Update came out in 2015 and focused on mobile-friendliness as a ranking factor for mobile searches. Websites that are optimized for mobile devices will rank higher than those that aren't.
RankBrain is an artificial intelligence system from Google, released in 2015, which helps interpret search queries and provides more relevant results to users based on their intent rather than just keywords used in their query.
Medic is a core update from 2018 which focuses on medical information accuracy and trustworthiness of health-related websites appearing in search results.
Bert (Bidirectional Encoder Representations from Transformers) is an AI system published in 2018 by researchers at Google which helps improve natural language processing understanding of search queries, making them more accurate and relevant to users' needs.
Core Updates are updates made by Google every few months to its algorithms which can affect how pages are ranked in search results without any specific focus or target areas like other algorithms do.
These 7 algorithms are some of the most important ones from Google when it comes to having your website appear on the first page of Google's search results pages (SERPs). Understanding how they work can help you optimize your website accordingly so that you can get better rankings and more traffic from organic searches.
About the Author:
The SEO-Alien is a project started in 2009 regarding all things online marketing. The site started out more of a diary of predictions, suggestions and references to things I frequently used for online marketing... before social media marketing was even an option.
I hope you find the information and tools presented here useful and something worth sharing with others.
If there is anything else about online marketing or any online advertising strategy you think would be helpful, please let me know.