Do Social Signals Affect the SERPs or Not?

Last update: 12/11/21 There is a lot of contradicting and confusing information out there in regards to the effects of social media affect on SEO and SERP. Most people insist that social media does in fact impact SEO, and that its influence will keep increasing....

How Google Sniffs Out Your Paid Links

Google’s Matt Cutts has made waves in the online marketing world recently thanks to his somewhat strongly worded warnings against low-quality guest blogging and paid links. We’re not going to get into the moral ambiguity of either of those practices today; instead,...

Is Yahoo Rejoining the Search Game?

Recently, rumors began swirling that Yahoo wants to reassert its search engine dominance by re-entering the market. That may be easier said than done though, because Google has conquered the arena, and enjoys a market share that’s over 80 percent. Guest post by...

Getting Started with Click to Tweet

If you're looking for a way to improve your marketing campaign through Twitter, you might consider using a free service called Click to Tweet. The Click to Tweet site allows you to embed links within your blog posts that your readers can click on to tweet to their...

Viral Marketing Is About Creating an Experience

Social sites like Facebook, Twitter and now Pinterest are being monetized, leaving internet marketers to consider how to turn all of that potential into something that benefits your bottom line. A recent high-profile viral campaign sheds some light on the benefits of social marketing and points out some of its potential shortcomings

Four Steps to a Weightier Blog

Last update: 12/11/21 Your blog is informative and entertaining – but so is everyone else’s. Some of those bloggers are outperforming you because they have better content, better connections or wider reach. They’re also voices of authority, so their blogs carry a lot...

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