by Adrienne Erin | Jun 11, 2014
Do you need to worry about negative SEO? The hurting of a website’s search engine rank through repeated low-quality actions taken by competitors—also called negative SEO—has been an issue for years.
by Adrienne Erin | May 7, 2014
There is a lot of contradicting and confusing information out there in regards to the effects of social media affect on SEO and SERP. Most people insist that social media does in fact impact SEO, and that its influence will keep increasing. Likewise, the insistence...
by Adrienne Erin | Apr 17, 2014
Marketers have spun out some rather colorful nicknames for Gmail's tabbed interface since its announcement in June of 2013. It’s been called everything from the “death of email marketing” and “email-marketing apocalypse” to “the demise of email marketing.” lMarketers...
by Adrienne Erin | Mar 14, 2014
Google’s Matt Cutts has made waves in the online marketing world recently thanks to his somewhat strongly worded warnings against low-quality guest blogging and paid links. We’re not going to get into the moral ambiguity of either of those practices today; instead,...
by Adrienne Erin | Feb 25, 2014
Recently, rumors began swirling that Yahoo wants to reassert its search engine dominance by re-entering the market. That may be easier said than done though, because Google has conquered the arena, and enjoys a market share that’s over 80 percent. Guest post by...
by Adrienne Erin | Jan 10, 2014
If you're looking for a way to improve your marketing campaign through Twitter, you might consider using a free service called Click to Tweet. The Click to Tweet site allows you to embed links within your blog posts that your readers can click on to tweet to their...
by Adrienne Erin | Dec 18, 2013
Social sites like Facebook, Twitter and now Pinterest are being monetized, leaving internet marketers to consider how to turn all of that potential into something that benefits your bottom line. A recent high-profile viral campaign sheds some light on the benefits of social marketing and points out some of its potential shortcomings
by Adrienne Erin | Dec 7, 2013
Your blog is informative and entertaining – but so is everyone else’s. Some of those bloggers are outperforming you because they have better content, better connections or wider reach. They’re also voices of authority, so their blogs carry a lot of weight. No matter...