Last update: 11/16/17
Backlinks are active hyperlinks that, when they are on different web sites, link to the original Internet resource. Often, the text of such links is a search query, which is used to optimize the site in search engines.
There are many advisers on the Internet, who truly believe, if you write a good content, the followers and customers will stand in a line to buy from you. In some cases it’s really so, but if you expect that readers will "self-refer" to your site, then to get several thousand subscribers, you will have to wait months, if not years.
How is it possible to get backlinks without spending a few hours in a day? Just follow these 5 points listed below and you will begin to notice the increase in traffic.
Tip 1: Answer questions in blogs and services where people seek for help.
All you need is to search the questions on your topic in the different searching engines using related keywords. Then after getting hundreds, if not thousands of questions, you can start answering them. If you have an article or blog that will help people to find the appropriate answer, you can provide a link.
Nevertheless, it should be understood that you shouldn’t paste a link to the site just for the sake of reference. Of course, you won’t be willing your answer to look like cheap spam. Remember, only if the answer is really useful and the main aim is to help this option will attract targeted traffic.
Tip 2: Share links to thematic forums and portals
Have you ever used forums to create the links? Mostly often marketers are afraid to use this method due to the risk being fined by Google. I would like to destroy the delusion. If you participate in forums on the topic and don’t paste spam in the answers, you have nothing to worry about.
Answering the topics of the forums, follow the same principles that are stated above. The answer should be useful and reference to your site should really make sense. When adding a link to your site, do not overuse the anchor text.
Tip 3: Link to relevant sites
I know this may sound crazy, but links to other sites in your own materials are a great way to create backlinks. For example, you can create a post in which you need to inset the links to other sites (ideally at least 20). Moreover, you’ll need to do several things:
Visit each of these sites and find email addresses of employees. If you cannot find the address of a particular employee of the marketing department, you can always look at the email in the "contact us" section on the site. Then send a message in which you thank for a valuable resource and tell that you simply could not help sharing it in your blog. In the letter, specify a link to your blog too.
Do not expect that people will massively share links to your site. Of course, if the tip in your article is really strong, some will share the link in an organic way, but this will be less than 5% of the audience. Approximately 20-25% of those to whom you sent a letter will share your link on Twitter, Facebook or Facebook. When the post goes viral you’ll get the desired backlinks on your page.
Tip 4: Write reviews on your topic
Do you know which posts on the Internet are the most popular and collect a huge number of links? Of course, the expert reviews on the topic. Think about writing one of these posts. All you need is to find several experts and their opinions (for example, video) on one particular topic. Uncover their point of view in the perspective of your own. It is not necessary to write devastating / negative articles. On the contrary, write it in a positive way. Then refer to these experts, as in the previous tip.
Tip 5: Stay active on social media
Use every chance to establish long-lasting contact with the audience. Whether you have written a blog or an article - post it in all social media, where you’ve marked your presence. Remember, you should use only the appropriate format for each of them. The more buzz you will create around your brand, the more will be your chances to get noticed.
Creating a quality product or service, writing quality content can’t guarantee that people will refer to you or your content. If you want to receive backlinks and, more importantly, generate traffic, you need to be active. You need to promote yourself and everything you are doing. If you try the methods described above, then in addition to the growth in the number of backlinks (and as a consequence, search traffic), there will also be an increase in referral traffic. If you have any question or queries don’t hesitate to drop a comment below. Your comment matters to us.