Social Media has come along way, but the New World Social Media had better be mobile ready to keep up with the way marketers and promoters are using it.
- 47.8% of trade-show and event marketers spend 1-5 hours on social media marketing per week. (Tweet This Stat!)
- Mobile smartphone usage is set to increase from 83.5 million users in 2010 to 142.1 million users in 2014.(Tweet This Stat!)
- 66% of users access social networking via a smartphone. (Tweet This Stat!)
- Smartphones like the iPhone and Android are increasing the opportunities to connect attendees and other trade-show participants. (Tweet This Stat!)